Course curriculum

  • 1

    Module 1: Content marketing for your business

    • Lesson 1: Introduction (1 min read)
  • 2

    Module 2: What is content marketing?

    • Lesson 1: What is content marketing? (2 min read)

    • Lesson 2: Content formats (4 min read)
  • 3

    Module 3: The process of creating content

    • Lesson 1: Understand the goal of your content (1 min read)

    • Lesson 2: Research and plan (2 min read)

    • Lesson 3: Create content (3 min read)

    • Lesson 4: Schedule content (1 min read)
  • 4

    Module 4: Promoting your content

    • Lesson 1: Promote your content (2 min read)

    • Lesson 2: Social media content (1 min read)

    • Lesson 3: Email marketing (2 min read)

    • Lesson 4: Content syndication tools (1 min read)

    • Lesson 5: Measure your results (1 min read)
  • 5

    Module 5: Content marketing tips

    • Lesson 1: Content marketing tips (2 min read)

    • Lesson 2: Putting it all together (1 min read)